With Targeted Streaming App TV Advertising, you can show your commercials only in the households most likely to buy from you. You will have the ability to target individuals based on their location, buying behavior, income, age, interests, and more.
Picture this…..your business commercial streaming on Hulu during an episode of Greys’ Anatomy.
Your ideal customer is a 30 year old woman living in the suburbs near Atlanta making $150k a year…She sees your commercial, visits your website, and submits the contact form, confirming her interest in your service/product.
You are not surprised because you asked us to target ideal customers like her in the campaign setup process.
That is the beauty of targeted advertising!
Imagine being able to have your own ad on major streaming networks such as: ABC, NBC, FOX, USA, ESPN, CNBC, and more.
Here are some important FAQs below about this service:
How much does this service cost?
- The launch price for this service is a one time campaign setup fee of $600 paid to us for setting up the commercial + configuring the campaign.
- For the actual campaign to run – the TV networks require you to pay a minimum of $200 per week. This cost will be passed on directly to the TV supplier. The cost per view will vary based on the time of day, number of times your commercial is shown, and the competition for the audience. You will be billed the first week’s ad budget upon activation of each commercial. Weekly billing will continue until you reach out to us to pause or stop your commercial.
How long should I run a TV campaign?
- Our recommendation for business owners is to run an advertising campaign for 6-12 months straight in order to gauge the results.
- For a test run – you can run a campaign for a minimum of 1 month in order to get some traction. TV advertising is all about brand recognition. The more viewers see your commercial, the more they will recognize you.
How much do you recommend that I budget for ads?
- Big city with 1 zip code: $200-1000 per week
- Town with 2-3 zip codes: $200 – $1500 per week
- Small city with 5 zip codes: %400-3000 per week
- Medium city with 25 zip codes: $750-10,000 per week
- Large city with 55 zip codes: $1500-20,000 per week
- Nationwide all zip codes: $2000 – $30,000 per week
Do I need a commercial?
- Yes – this service will require a 15 or 30 second commercial.
- Option 1: We have over 1k templates for a variety of industries and can customize one for you with your text, url, tagline, and phone number. These are included at no charge.
- Option 2: We can create a custom commercial for you for $500+. When you fill out the form at the bottom of this page, indicate your preference.
- Option 3: You can provide your own high quality custom commercial. Our TV supplier will have to approve it based on their guidelines. Here are the specs: Time: 15 or 30 seconds | FPS: 29.97 | Aspect Ratio: 16:9 | Resolution: 1080p | Audio: AAC | Bitrate: 1,000kps or higher | Format: MP4
What type are criteria options are available for campaign targeting?
- Location targeting options: Entire USA, state(s), metro area(s), cities, zip codes
- Demographics: Age range, gender, household income,
- Unique Characteristics: examples include homeowners, luxury goods, pet owners, fitness, etc
- TV categories: We will automatically prioritize the best performing networks for your target audience
What type of reporting/analytics will you provide to show how the campaign is doing?
- We will provide weekly reporting, that will be a snapshot of your campaign progress. You will also be able to gauge traction by the number of opt-ins to your website/landing page. Here are the reporting stats we’ll provide:
- Views: How many times your commercial was seen
- Allocation: An overall breakdown of which categories your commercial was seen on in relation to others
- Spend: How much budget was spent to place your ad each day
- CPM (Cost Per Thousand): What it costs for every 1,000 households that viewed your commercial